Selling your Home is one of the biggest financial decisions you will make in a lifetime. Making sure your home is exposed to the highest number of potential buyers right from the start can mean the difference between a slow and painful waiting game to a quick and profitable sale! Choosing an agent who uses the right tools & and technology to market your home properly is essential to making sure your home is sold quickly and for the highest price.
Why choose me?
I don’t just put a sign in your yard and wait for the phone to ring. I use a variety of different tools to market your home correctly and quickly to get it maximum exposure and attention.
The 3 most common questions I get asked by home sellers:
- What is the value of my home?
- How fast can you sell my home?
- How will you market my home to get it sold?
The answers to these questions vary from REALTOR® to REALTOR®, which is why making sure you choose a real estate agent that KNOWS the local market your home is in and is not stuck in the old marketing ways of the past is so important. Many agents won’t even tell you what they will do for you until they step in your home. That is where we are different. Here are just a few of the things we can do when you choose to list your home with me.
Pricing Your Home & the MLS
Accurate pricing sells homes! Price your home too high and your home won’t sell. Drop your price and people wonder why your home isn’t selling and you look desperate. We are committed to making sure your home enters the market with the right price so you get interest in your home from the start. This means more interest in your home from a larger number of buyers which could lead to multiple offers resulting in it selling faster and for more money!
NEW listings get tons of hits in the first few days meaning your home will be at its peak potential for selling from the minute it hits the MLS. List it with bad photos or inaccurate information and interest goes down. Entering it with complete information, a great description and beautiful photos is essential to the success of selling your home. The first time a potential buyer sees your home will typically be online. Whether that is through Realtor.com, Zillow, Trulia or some other site, it all starts with the MLS. We are committed to MLS Listing Quality. This means we make sure your property is entered into the MLS correctly the FIRST time. Done properly, you will have the possibility of many more buyers competing for your property giving you more offers to choose from.
Setting the Stage
Did you know that it’s a proven fact that staged homes often sell faster & for more money? Staging your home right is essential to getting the price you want! We offer staging services to all of our clients. We will go through your home with you, room by room, and give you suggestions to help you prepare your home for sale and make adjustments inside & out that will create a buzz of interest around your home making it irresistible to potential buyers. We also work with professional staging experts that you can hire to stage your home to perfection.
Professional Photos & Drone Photography*
Realtor.com reported almost 90% of buyers start their search online. That means your home’s first impression is through pictures. Low-quality photos or photos that do not compliment your home will turn off any potential buyers and result in less showings. When a buyer sees your home online, the photos should make them want to come and see your home in person. You want the photos to be professional, high quality / high resolution, clear and crisp and show off your home’s best qualities. I offer photography services to every client with knowledgeable and experienced photographers who know how to showcase your home in the most pleasing way to attract more buyers and get more showings.
Virtual Tours are proven to bring buyers into your home and weed out potential looky-loos. Showings can be stressful and time consuming for your whole family. Using a virtual tour can save you time and money by giving potential buyers a preview of your home thereby weeding out buyers who would normally waste your time and efforts. Full motion virtual video tours create maximum interest to increase buyer curiosity drawing more showings by serious buyers.
Did you know that networking is the fastest way to get your home in front of thousands of potential buyers? Social media is important to getting your home maximum exposure. We actively network on all of the major social media sites including Facebook, Twitter, Pinterest, Google+, Youtube and more. Once your property goes on the market, we announce it via these online venues and then keep marketing it to update the status and keep it fresh in the public eye.
Single Property Landing Pages
I offer our sellers Single Property Websites. This means your home gets its own web page so you can share it with your friends and on Social Media! This page is dedicated to showcasing your home’s best features and includes large high quality photos, school information, maps & directions, additional details and more. I also use this page to help market your home and get it out to the pubic so that potential buyers are dazzled with their first impression of your house!
Last year mobile searchers exceeded desktop users. In today’s market more than 70% of home buyers will view your home from their mobile phone. We are committed to keeping up with today’s changing technology. When listing with us, your property will be available in a mobile-friendly format so that no matter whether a buyer is looking at it on a desktop computer, laptop, tablet or on a mobile phone, they will be viewing it in a friendly responsive format that will be pleasing to the eye and easy to use.
Text Technology is fast becoming the best way to sell homes faster! Many agents are stuck in the old days of CRM’s and Email marketing, but we know better! Only 20% of emails get opened but 99% of text messages are opened and read! Your home should be easily accessible from a mobile phone for potential buyers driving by your home. We employ a text technology by adding a Sign Rider on your for sale sign offering more information by texting a phrase to a certain number. “EXAMPLE: Text SAM to 40691 and receive an instant text with more details on your home.” We then receive data on the inquiry including the phone number of the potential buyer so we can follow up with them and set up a showing.
Not every agent is willing to put forth the time and effort it takes to put on an open house. That’s where I am different. A successful Open House can attract attention from people searching nearby and create a buzz around your home often creating a potential bidding environment. I am trained on Open House tactics to increase interest and highlight your home’s best features while providing you with feedback on potential buyers.
Each property I list is syndicated to over 40 top real estate websites online including Zillow, Trulia, Realtor.com, Homes.com, HomeFinder.com and on my local website. This means your listing will receive the maximum exposure online and will be visible to thousands of local buyers searching in your market.
*Disclaimer: Some services are only offered to properties above a certain value. Please inquire with me directly for more details.
I would highly recommend him
Gary was extremely helpful for us, he listened to all of our concerns and made the buying process amazingly simple. He is very responsive and always on top of the tasks that needed to be done. I would highly recommend… Read more “I would highly recommend him”
THANK YOU GARY!
Gary is the quintessential professional in every way! Focused on every detail involved in selling our home! He used every opportunity to expose our home in a multitude of modalities. He is well networked and extremely respected in the real estate world . THANK YOU… Read more “THANK YOU GARY!”
Highly recommended his services!
We worked with Gary for both the buying and the selling of our houses. He listed our townhome and it sold within 2 hours. He is an excellent negotiator with a very personalized touch. He understood what we were looking for and the area we specifically wanted to buy a house in. Gary is very… Read more “Highly recommended his services!”
He is a true professional
We highly recommend Gary Berkson for your real estate needs. Over 24 years ago we moved to Central Florida and were given Gary’s name to help find us our home. When we were ready to downsize last month, we called Gary once again and in less then 24 hours our home was sold for more… Read more “He is a true professional”
Gary is truly an outstanding real estate agent
Gary is truly an outstanding real estate. We’ve sold several homes and have had our share of issues arising throughout the process except with the recent sale that Gary handled for us. Not only does he have tremendous real estate knowledge, but he also effectively communicated and represented us extremely well. He was more interested… Read more “Gary is truly an outstanding real estate agent”
His experience and knowledge are invaluable
My husband’s coworker referred us to Gary about 5 years ago when we moved here from Jacksonville. We were unfamiliar with the areas down here and entrusted Gary with finding us the right home for our family. I can truly say that it was one of the best decisions we’ve made. He is patient, professional,… Read more “His experience and knowledge are invaluable”
It’s too bad that I can’t give more than 5 stars
It’s too bad that i cant give more than 5 stars because Gary deserves 5 stars plus 5 more. He has 45 years of experience in the real estate industry and he experience shows just that. He answered every phone call and text message. He stayed in contact with the seller’s agent and my credit… Read more “It’s too bad that I can’t give more than 5 stars”
Gary was great, he was always accessible
Gary was great. He was always accessible. He recommended great specialists who could repair anything that needed it. Very proactive and anticipating anything that needed to be done. I really think that we would not have been able to sell our house for the price, or as quickly with anyone other than… Read more “Gary was great, he was always accessible”
Gary Berkson is the absolute best
Gary Berkson is the absolute best and most professional realtor Ive ever worked with. He has always pulled off receiving the best deal I could ask for on a home, whether its been buying or selling. He will work to get something done at any hour of the day. True story, he coordinated getting my… Read more “Gary Berkson is the absolute best”
Highly recommend Gary Berkson to buy or sell your home
Having sold over 12 homes, we have had experience with various realtors and brokers. Our recent home sale had many challenges and was very stressful. I can say that this sale would not have come to a positive closure if it wasn’t for Garys’ persistence, and his extensive experience. Gary’s level of professionalism helped us… Read more “Highly recommend Gary Berkson to buy or sell your home”
Thanks a lot Gary
Gary has helped us to buy and sell two properties. On both occasions Gary proved to be very professional and made the whole process a pleasure to be involved with. Thanks a lot Gary ……… see you on the third… Read more “Thanks a lot Gary”
Thank you Gary!
Mr. Berkson, thank you for your service. Gary took a very methodical approach in helping us with the sale of our home. If you want to experience a strucrured, straight forward, and we’ll organized process with selling your home then Gary should definitely be considered. Gary’s experience and knowledge with current market, location, and people… Read more “Thank you Gary!”
Gary is GREAT!
Three words: Gary is GREAT! He knows his stuff and he knows how to sell houses. He has a lot of contacts who can come in at a moment’s notice and put down carpeting, paint, repair woodwork and install new doorbells and locks. Whatever is needed. He always stayed calm when I was jumping out… Read more “Gary is GREAT!”
Gary understood what I was looking for
Gary understood what I was looking for and didn’t waste time showing property I wouldn’t want. He anticipated questions and “lined all the ducks ” for me. I feel he made the process as easy as it could have… Read more “Gary understood what I was looking for”
Very professional. Very knowledgeable about local real estate. Sold house at full price in 4 days. Kept us informed throughout the whole process.Would definitely use his services again if… Read more “Very professional”
Gary is clearly an expert
Gary is clearly an expert in his field and I trusted his judgment implicitly. With his guidance and advice I sold my town home in less than 2 days. He helped my fiance and I find the perfect house and it was all so painless for me. Gary is the best in the… Read more “Gary is clearly an expert”
Very happy we chose Gary Berkson
Gary Berkson by all accounts deserves the five star ratings for all categories listed above. We had a difficult property to sell. It was a very large four bedroom four bath condo with two master suites. Not muck demand for this type condo. Gary knew who the target market was. Marked directly to to them… Read more “Very happy we chose Gary Berkson”
He sold my house in a matter of days
Gary is the best agent I have ever dealt with. He sold my house in a matter of days. It was effortless. He is meticulous and is always professional and courteous to his clients. I would never use anyone else for any of my real estate needs. He’s the… Read more “He sold my house in a matter of days”
Gary has been our realtor since 2000
Gary has been our realtor since 2000 and we would never consider venturing into any real estate purchase without him by our side. What makes Gary so very special, in addition to his skill and leadership in the industry, is that he truly cares about the happiness of those he represents. As a trusted advisor,… Read more “Gary has been our realtor since 2000”
Absolutely 5 star
I will make it simple . Gary got us a great offer in 2 days. He handled all the paperwork and negotiating, like a true pro. He has a great reputation because he earns it and he is actually a broker who returns your calls and answers all your questions. Absolutely 5… Read more “Absolutely 5 star”
Gary was wonderful to work with
Gary was wonderful to work with from start, to finish and beyond. He was always there for us when we had questions and looked out for our best interest. We appreciate his hard work and honesty. I would recommend him to… Read more “Gary was wonderful to work with”
Very professional and excellent
Very professional and excellent communication during the entire process, always available to answer any questions. He went above and beyond to complete the sale in a very short… Read more “Very professional and excellent”
Gary did a great job of representing our interests
We were in a tough situation with a short sale. We moved out of state and Gary did a great job of representing our interests even though we no longer lived in the… Read more “Gary did a great job of representing our interests”
Gary Berkson is a great realtor who truly cares
We highly recommend Gary Berkson to anyone who is seeking a realtor to purchase or list a home. Gary Berkson is a great realtor who truly cares about each of his client’s as if they are his own family. He goes above and beyond his job to make the sale or purchase of your dream… Read more “Gary Berkson is a great realtor who truly cares”
We are nothing but pleased with Gary
We are writing to express my pleasure with real estate agent Gary Berkson, who represented us in our recent purchase of a single-family home and selling of our single-family home. Gary guided us through the entire process, from loan prequalification to searching for houses to making the offer and closing the deal. We credit Gary… Read more “We are nothing but pleased with Gary”
He went beyond
Gary was able to sell the house at market value very quickly! I do not know anybody else that can do as good of an job as he did. He went beyond what was needed to help me. I highly recommend… Read more “He went beyond”
Gary was extremely helpful
Gary was extremely helpful in the selling of my home during my tough divorce and a struggling economy. He facilitated the sale despite me liviing several miles away and becoming critcally ill during the process. He approached my case on a very personal level, rather than treating me like another sale. I would recomend him… Read more “Gary was extremely helpful”
He is reliable and communicative
Gary has always done an outstanding job both buying and selling homes for me. He knows the area well and has always provided expert opinion. He is reliable and communicative and has always been a straight shooter. I would highly recommend him for any real estate… Read more “He is reliable and communicative”